你的外包营销部门
成立于2004年, 顶峰营销集团 was created based on a need that Chris Burns saw with small businesses in the Western North Carolina; the need for a single company to act as an outsourced marketing department for small to medium sized businesses.
这是什么意思??
简而言之, it means that one company can oversee the marketing needs of your business, 不管这些需求有多简单或多多样.
这样想吧...the typical small business starts with the owner handling all of the marketing; whether that be defined as sales, 广告, 社交媒体, 内容营销, 获得了媒体, 网站更新和声誉管理...或者以上都有. Chris saw a recurring trend with his commercial clients; they would start small and gradually outsource things to specific vendors. 例如, 如果客户开始在印刷媒体上做广告, the print media source would come up with the messaging and creative and design the ads. 如果把它搬到电视上,电视台就会想出广告的信息和创意. 如果转移到数字广告领域, the digital advertiser would come up with the messaging and creative. 一名员工将被分配社交媒体和网页设计师将处理网站的设计和内容. 所有这些都是在独立的真空中完成的. 然后,业务通常会有4种不同的外观或设计来支持4种不同的信息, 用四种不同的语调.
作为一个外包营销部门, Summit took all of those functions and combined them into a cohesive, 一致的外观, 所有平台的语气和信息. 加上Chris在商业和营销领域30多年的经验,你有丰富的知识和经验来指导和指导这个过程.